Best Selling Sports & Outdoor Clothing Products & Brands on amazon.co.uk

See the full list of Market Leaders In Amazon Sports & Outdoor Clothing in amazon.co.uk for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Sports & Outdoor Clothing category

See which brands are leading the Sports & Outdoor Clothing category on amazon.co.uk. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Generic	1.44%	0.37pp	2.1K	4.77%	4.36%	15.54%	£9.58	11.11%
PUMA	0.00%	2.38pp	245	4.44%	2.09%	9.83%	£9.43	11.04%
wisdompro	0.26%	2.64pp	1.4K	3.63%	1.70%	14.15%	£0.35	10.82%
NIKE	2.19%	9.33pp	476	4.72%	0.78%	14.56%	£1.14	11.10%
Generic	1.44%	0.37pp	2.1K	4.77%	4.36%	15.54%	£9.58	11.11%
PUMA	0.00%	2.38pp	245	4.44%	2.09%	9.83%	£9.43	11.04%
wisdompro	0.26%	2.64pp	1.4K	3.63%	1.70%	14.15%	£0.35	10.82%
NIKE	2.19%	9.33pp	476	4.72%	0.78%	14.56%	£1.14	11.10%
Generic	1.44%	0.37pp	2.1K	4.77%	4.36%	15.54%	£9.58	11.11%
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Channels Breakdown & Performance

Understand where the top brands in the Sports & Outdoor Clothing category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Generic

PUMA

wisdompro

NIKE

Top selling sub-categories in the Sports & Outdoor Clothing category

Explore the breakdown of sub-categories within the Sports & Outdoor Clothing category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Women	87	6.23%	8.64%	1.99%	89	9.51%
	< 50	13.50%	16.70%	0.11%	84	16.80%
Accessories	92	7.67%	7.49%	5.47%	57	9.92%
T-Shirts, Shirts & Polos	Unlock full list >	16.89%	3.73%	9.98%	86	3.68%
Boys	Unlock full list >	3.00%	13.85%	2.16%	94	13.94%
Women	87	6.23%	8.64%	1.99%	89	9.51%
	< 50	13.50%	16.70%	0.11%	84	16.80%
Accessories	92	7.67%	7.49%	5.47%	57	9.92%
T-Shirts, Shirts & Polos	Unlock full list >	16.89%	3.73%	9.98%	86	3.68%
Boys	Unlock full list >	3.00%	13.85%	2.16%	94	13.94%
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Top Products on the Sports & Outdoor Clothing Category

Discover the most-viewed products in the Sports & Outdoor Clothing category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Fiohiros Womens Tummy Control Swimsuit Swimming Costumes One Piece Swimsuit for Women Retro Ruched Detachable Chest Padded Swimwear (UK Alpha L Regular Regular Standard Black)	...> Women	Fiohiros	5.5K	=	1.54%	9.19%	78	18.36%
FORZA Goalkeeper Pre-Cut Socks \| Ultimate Comfort Football Socks for Optimal Performance - Available in 3 Sizes and 4 Colours (L/XL (UK 8-12) Black)	...> Accessories	FORZA	4.6K	276.52%	9.74%	1.19%	67	8.12%
Zoggs Latex Pool Socks 300737 - Assorted (White/navy) Medium	...> Sports & Outdoor Clothing	Zoggs	3.7K	848.21%	9.49%	19.55%	< 50	3.78%
Fiohiros Womens Tummy Control Swimsuit Swimming Costumes One Piece Swimsuit for Women Retro Ruched Detachable Chest Padded Swimwear (UK Alpha M Regular Regular Standard Black)	...> Women	Fiohiros	3.5K	=	9.68%	1.82%	94	8.03%
Trespass Unisex Waterproof Poncho Qikpac Black in Size - L	...> Men	Trespass	2.8K	69.18%	0.78%	9.96%	< 50	9.93%
Fiohiros Womens Tummy Control Swimsuit Swimming Costumes One Piece Swimsuit for Women Retro Ruched Detachable Chest Padded Swimwear (UK Alpha L Regular Regular Standard Black)	...> Women	Fiohiros	5.5K	=	1.54%	9.19%	78	18.36%
FORZA Goalkeeper Pre-Cut Socks \| Ultimate Comfort Football Socks for Optimal Performance - Available in 3 Sizes and 4 Colours (L/XL (UK 8-12) Black)	...> Accessories	FORZA	4.6K	276.52%	9.74%	1.19%	67	8.12%
Zoggs Latex Pool Socks 300737 - Assorted (White/navy) Medium	...> Sports & Outdoor Clothing	Zoggs	3.7K	848.21%	9.49%	19.55%	< 50	3.78%
Fiohiros Womens Tummy Control Swimsuit Swimming Costumes One Piece Swimsuit for Women Retro Ruched Detachable Chest Padded Swimwear (UK Alpha M Regular Regular Standard Black)	...> Women	Fiohiros	3.5K	=	9.68%	1.82%	94	8.03%
Trespass Unisex Waterproof Poncho Qikpac Black in Size - L	...> Men	Trespass	2.8K	69.18%	0.78%	9.96%	< 50	9.93%
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Top-level analysis of the Sports & Outdoor Clothing category on amazon.co.uk

During 2026-09-01T00:00:00, the Sports & Outdoor Clothing category on amazon.co.uk generated a total revenue of £61.2K.

The leading brands in this category are Generic, PUMA, and wisdompro, which stand out in terms of revenue and consumer engagement.

The top-performing product was Fiohiros Womens Tummy Control Swimsuit Swimming Costumes One Piece Swimsuit for Women Retro Ruched Detachable Chest Padded Swimwear (UK Alpha L Regular Regular Standard Black), and it's the best-selling item in the category.