Best Selling Sports & Outdoor Clothing Products & Brands on amazon.co.uk

See the full list of Market Leaders In Amazon Sports & Outdoor Clothing in amazon.co.uk for May 1, and read the full analysis below

Last updated : May 1, 2026

Top Brands on the Sports & Outdoor Clothing category

See which brands are leading the Sports & Outdoor Clothing category on amazon.co.uk. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

May 2026 vs. May 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
NIKE	7.00%	3.68pp	3.1K	102.16%	6.63%	4.54%	£16.76	17.05%
PUMA	0.44%	0.15pp	1.7K	37.23%	5.49%	3.85%	£14.22	10.88%
wisdompro	1.26%	2.76pp	3.1K	54.02%	1.80%	3.33%	£2.53	14.68%
Generic	7.53%	9.32pp	2.2K	48.81%	5.28%	0.79%	£15.88	3.79%
NIKE	7.00%	3.68pp	3.1K	102.16%	6.63%	4.54%	£16.76	17.05%
PUMA	0.44%	0.15pp	1.7K	37.23%	5.49%	3.85%	£14.22	10.88%
wisdompro	1.26%	2.76pp	3.1K	54.02%	1.80%	3.33%	£2.53	14.68%
Generic	7.53%	9.32pp	2.2K	48.81%	5.28%	0.79%	£15.88	3.79%
NIKE	7.00%	3.68pp	3.1K	102.16%	6.63%	4.54%	£16.76	17.05%
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Channels Breakdown & Performance

Understand where the top brands in the Sports & Outdoor Clothing category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

NIKE

PUMA

wisdompro

Generic

Top selling sub-categories in the Sports & Outdoor Clothing category

Explore the breakdown of sub-categories within the Sports & Outdoor Clothing category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

May 2026 vs. May 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	< 50	13.50%	16.70%	0.11%	84	16.80%
Accessories	92	7.67%	7.49%	5.47%	57	9.92%
T-Shirts, Shirts & Polos	Unlock full list >	16.89%	3.73%	9.98%	86	3.68%
Women	87	6.23%	8.64%	1.99%	89	9.51%
Boys	Unlock full list >	3.00%	13.85%	2.16%	94	13.94%
	< 50	13.50%	16.70%	0.11%	84	16.80%
Accessories	92	7.67%	7.49%	5.47%	57	9.92%
T-Shirts, Shirts & Polos	Unlock full list >	16.89%	3.73%	9.98%	86	3.68%
Women	87	6.23%	8.64%	1.99%	89	9.51%
Boys	Unlock full list >	3.00%	13.85%	2.16%	94	13.94%
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Top Products on the Sports & Outdoor Clothing Category

Discover the most-viewed products in the Sports & Outdoor Clothing category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

May 2026 vs. May 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
2023 V Neck Plain Lace Elegant Shirt Short Sleeve Shirt for Women Loose Top (White Medium)	...> Women	LAKEMON	7.6K	1475.83%	8.36%	9.70%	90	8.59%
Puresport Performance Running Socks (Yellow L/XL) Moisture-Wicking Training Socks with Subtle Compression for Women & Men Ideal for Long-Distance Running Gym & Hyrox	...> Men	Puresport	6.1K	=	2.44%	0.36%	90	4.99%
Mens Fleece Lined Joggers Bottoms Casual Straight Leg Sweatpants Work Trousers Elastic Waist Warm Training Pants Zip Pockets Grey M	...> Men	Generic	3.7K	=	19.36%	9.02%	99	2.98%
ATTCL Sunglasses man Polarized Driving Fishing Golf Sports Glasses Al-Mg Metal Frame Ultra Light 8585 Black UV400 CAT 3 CE	...> Accessories	ATTCL	2.1K	782.05%	4.90%	17.21%	100	8.10%
LION SPORTSWEAR Design Your Own Goalkeeper Gloves - Includes 7 Colourful Pens - Creative Football Gift For Kids	...> Boys	LION SPORTSWEAR	1.2K	64.11%	9.06%	19.43%	< 50	9.88%
2023 V Neck Plain Lace Elegant Shirt Short Sleeve Shirt for Women Loose Top (White Medium)	...> Women	LAKEMON	7.6K	1475.83%	8.36%	9.70%	90	8.59%
Puresport Performance Running Socks (Yellow L/XL) Moisture-Wicking Training Socks with Subtle Compression for Women & Men Ideal for Long-Distance Running Gym & Hyrox	...> Men	Puresport	6.1K	=	2.44%	0.36%	90	4.99%
Mens Fleece Lined Joggers Bottoms Casual Straight Leg Sweatpants Work Trousers Elastic Waist Warm Training Pants Zip Pockets Grey M	...> Men	Generic	3.7K	=	19.36%	9.02%	99	2.98%
ATTCL Sunglasses man Polarized Driving Fishing Golf Sports Glasses Al-Mg Metal Frame Ultra Light 8585 Black UV400 CAT 3 CE	...> Accessories	ATTCL	2.1K	782.05%	4.90%	17.21%	100	8.10%
LION SPORTSWEAR Design Your Own Goalkeeper Gloves - Includes 7 Colourful Pens - Creative Football Gift For Kids	...> Boys	LION SPORTSWEAR	1.2K	64.11%	9.06%	19.43%	< 50	9.88%
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Top-level analysis of the Sports & Outdoor Clothing category on amazon.co.uk

During 2026-05-01T00:00:00, the Sports & Outdoor Clothing category on amazon.co.uk generated a total revenue of £49.1K.

The leading brands in this category are NIKE, PUMA, and wisdompro, which stand out in terms of revenue and consumer engagement.

The top-performing product was 2023 V Neck Plain Lace Elegant Shirt Short Sleeve Shirt for Women Loose Top (White Medium), and it's the best-selling item in the category.