Best Selling Light Bulbs Brands on Amazon

See the full list of Market Leaders In Amazon Light Bulbs for October 1, and read the full analysis below

Last updated : October 1, 2026

Top Brands on the Light Bulbs category

See which brands are leading the Light Bulbs category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Oct 2026 vs. Oct 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
TJOY	4.11%	2.18pp	879.9K	96.08%	15.17%	33.25%	$16.76	14.95%
Feit Electric	2.48%	0.65pp	812.8K	0.54%	14.38%	10.21%	$3.76	1.05%
FLSNT	1.34%	0.57pp	339.6K	42.15%	14.90%	31.73%	$16.58	9.01%
GE	2.93%	0.52pp	692.2K	51.67%	13.86%	13.85%	$7.25	11.64%
LUXRITE	1.93%	0.44pp	619.1K	81.04%	5.80%	5.99%	$0.13	14.94%
TJOY	4.11%	2.18pp	879.9K	96.08%	15.17%	33.25%	$16.76	14.95%
Feit Electric	2.48%	0.65pp	812.8K	0.54%	14.38%	10.21%	$3.76	1.05%
FLSNT	1.34%	0.57pp	339.6K	42.15%	14.90%	31.73%	$16.58	9.01%
GE	2.93%	0.52pp	692.2K	51.67%	13.86%	13.85%	$7.25	11.64%
LUXRITE	1.93%	0.44pp	619.1K	81.04%	5.80%	5.99%	$0.13	14.94%
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Channels Breakdown & Performance

Understand where the top brands in the Light Bulbs category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

TJOY

Feit Electric

FLSNT

GE

LUXRITE

Top selling sub-categories in the Light Bulbs category

Explore the breakdown of sub-categories within the Light Bulbs category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Oct 2026 vs. Oct 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
LED Bulbs	67	18.18%	12.62%	8.75%	62	0.93%
Incandescent Bulbs	< 50	9.84%	8.79%	9.38%	82	12.53%
Halogen Bulbs	95	14.50%	19.90%	5.84%	100	9.98%
Fluorescent Tubes	78	2.32%	5.38%	10.22%	< 50	12.23%
Compact Fluorescent Bulbs	Unlock full list >	10.00%	9.47%	8.66%	< 50	15.36%
LED Bulbs	67	18.18%	12.62%	8.75%	62	0.93%
Incandescent Bulbs	< 50	9.84%	8.79%	9.38%	82	12.53%
Halogen Bulbs	95	14.50%	19.90%	5.84%	100	9.98%
Fluorescent Tubes	78	2.32%	5.38%	10.22%	< 50	12.23%
Compact Fluorescent Bulbs	Unlock full list >	10.00%	9.47%	8.66%	< 50	15.36%
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Top Products on the Light Bulbs Category

Discover the most-viewed products in the Light Bulbs category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Oct 2026 vs. Oct 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Hompavo 【Upgraded】 Flame Light Bulbs for Home Decor with Upside Down Effect	...> LED Bulbs	Hompavo	277.6K	74.72%	11.74%	18.62%	< 50	14.93%
Govee Smart Light Bulbs A19 Color Changing Light Bulb 800 LM E26 Base	...> LED Bulbs	Govee	241K	15.17%	5.26%	0.34%	59	9.63%
Amazon Basics Smart A19 LED Light Bulb Color Changing 9W (60W Equivalent) 800LM Works with Alexa Only WiFi 2.4 GHz No Hub Required Mood Lighting Energy Efficient 1-Pack	...> LED Bulbs	Amazon Basics	210K	65.30%	9.56%	7.77%	74	7.69%
TJOY 6 Pack A19 LED Light Bulbs Soft Warm White 2700K 60 Watt Eq E26 Base	...> LED Bulbs	TJOY	153.5K	=	4.46%	0.69%	90	17.15%
Linkind Smart Light Bulbs Work with Alexa Google Home AiDot	...> LED Bulbs	Linkind	123.9K	36.17%	7.58%	14.68%	82	3.12%
Hompavo 【Upgraded】 Flame Light Bulbs for Home Decor with Upside Down Effect	...> LED Bulbs	Hompavo	277.6K	74.72%	11.74%	18.62%	< 50	14.93%
Govee Smart Light Bulbs A19 Color Changing Light Bulb 800 LM E26 Base	...> LED Bulbs	Govee	241K	15.17%	5.26%	0.34%	59	9.63%
Amazon Basics Smart A19 LED Light Bulb Color Changing 9W (60W Equivalent) 800LM Works with Alexa Only WiFi 2.4 GHz No Hub Required Mood Lighting Energy Efficient 1-Pack	...> LED Bulbs	Amazon Basics	210K	65.30%	9.56%	7.77%	74	7.69%
TJOY 6 Pack A19 LED Light Bulbs Soft Warm White 2700K 60 Watt Eq E26 Base	...> LED Bulbs	TJOY	153.5K	=	4.46%	0.69%	90	17.15%
Linkind Smart Light Bulbs Work with Alexa Google Home AiDot	...> LED Bulbs	Linkind	123.9K	36.17%	7.58%	14.68%	82	3.12%
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Top-level analysis of the Light Bulbs category on amazon.com

During 2026-10-01T00:00:00, the Light Bulbs category on amazon.com generated a total revenue of $54.4M.

The leading brands in this category are TJOY, Feit Electric, and FLSNT, which stand out in terms of revenue and consumer engagement.

The top-performing product was Hompavo 【Upgraded】 Flame Light Bulbs for Home Decor with Upside Down Effect, and it's the best-selling item in the category.