babylist.com
Global Rank
#3,239
151Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Bounce Rate
50.64%
Pages per Visit
3.89
Avg Visit Duration
00:03:48
- Company
- Babylist
- Year Founded
- 2011
- Employees
- 51 - 200
- HQ
- United States, California, Oakland
- Annual Revenue
- $200M - $500M
- Industry
- Lifestyle > Childcare
babylist.com Ranking by Traffic
Website ranking helps evaluate the value of a business. Over the last three months, babylist.com's global ranking has changed from 3,390 to 3,239.
babylist.com Traffic & Engagement Analysis
babylist.com's web traffic has increased by 7.34% compared to last month. See all traffic & engagement stats for babylist.com in the past 3 months below
Last Month Change
7.34%
Bounce Rate
50.64%
Pages per Visit
3.89
Avg Visit Duration
00:03:48
Total Visits Last 3 Months
Compare babylist.com to:
babylist.com Web Traffic by Country
Which countries sent the most traffic to babylist.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to babylist.com - click below to discover all countries
Top Countries
babylist.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. babylist.com's audience is 24.68% male and 75.32% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female75.32%
- Male24.68%
babylist.com Target Audience
Audience interests reveal key details on the browsing interests of babylist.com's visitors. babylist.com's audience is interested in Lifestyle > Fashion and Apparel & shopping.
Top Categories
Other Visited Websites
Top Topics
Need to identify deeper audience insights?
Discover audience acquisition strategies and reveal insights on browsing behavior with Similarweb's Web Intelligence Solution.
Try it nowbabylist.com Competitors & Similar Sites
Reveal babylist.com top alternatives and find potential or emerging competitors. potterybarnkids.com is the website with the highest similarity score to babylist.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
babylist.com Top Traffic Sources
The top traffic source to babylist.com is Direct traffic, driving 49.64% of desktop visits last month Organic Search is the 2nd and Paid Search is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demobabylist.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to babylist.com (Desktop, worldwide)
Organic vs. Paid
Top Keywords
Want to uncover more opportunities?
Grow your traffic share per keyword and understand how SEO and PPC investments can be optimized with Similarweb's Search Intelligence solution.
Try it nowReferral Web Traffic to babylist.com
The top referral sites sending desktop traffic to babylist.com.
Category Distribution
Transportation and Excursions
37.62%Marketplace
13.26%Childcare
11.43%Gifts and Flowers
6.24%Other
15.3%Display Advertising Traffic to babylist.com
Analysis of the top publishers sending traffic to babylist.com. Currently, there are 3 publishers referring visitors.
Top Publishers
Want to know which competitive ads convert best?
Reveal any website's best-performing ad creatives. Develop the right messaging and formats to draw high-converting traffic to your site and increase your ROAS with Similarweb's Ad Intelligence solution.
Try it nowLinks from babylist.com to Other Websites by Traffic Share
babylist.com is sending desktop traffic to 147 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
62.13%Childcare
12.69%Fashion and Apparel
9.67%Shipping and Logistics
2.2%Other
10.43%Ready to optimize your SEO strategy?
Find opportunities for partner websites and sponsored content with Similarweb's Web Intelligence Solution.
Try it nowbabylist.com Technology Stack
These are the website technologies, by industry, used on babylist.com. There are a total of 115 technologies from 26 different industries installed on babylist.com.
Ready to discover high quality prospects?
Identify what technologies a website uses to craft the perfect sales pitch, and shorten the sales cycle with the Similarweb Sales Intelligence Solution.
Try it now
Social Media Traffic to babylist.com
babylist.com gets most of its social media traffic from Facebook, followed by Youtube and Reddit (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
8
Social Network Distribution