Data so powerful you’ll outperform competitors in every marketing channel
Grab opportunities across every digital channel, with the freshest, most accurate marketing intelligence data.
Marketers choose Similarweb because better data will deliver a stronger marketing strategy
Outdated tools and data are slowing your traffic growth
The old way
- Making tactical marketing decisions without wider competitive context
- Ineffective keyword measurement tools that rely on lagging data sets
- Juggling multiple inaccurate data tools to analyze your channel performance
The new way
- Make confident marketing decisions by tracking your performance against competitors and the industry
- Rely on trending keyword insights and metrics, powered by real user behavioral data
- Give your digital marketing team the most accurate optimization tool to reach their goals
- Adapt to changing economic pressures and decide when to pivot, attack or defend with your campaigns
- Track significant trends in competitive traffic and engagement across channels
- Optimize for growth across all digital channels and deliver ROI on your marketing resources
- Get the freshest, most accurate keyword insights with unique metrics like zero-click and hybrid search volume
- Capitalize on keyword trends, in real-time, and optimize for efficient organic user growth
- Access untapped keyword opportunities that help you climb the SERP
- Find and target the best-performing referral sources in your niche and those which work best for competitors
- Monitor and optimize affiliate performance to ensure maximum partner-revenue potential
- Build the strongest affiliate partnership portfolio relevant to your audience
- Ensure you spend your budget effectively on keywords that drive clicks
- Tear down your competitors PPC campaigns by keyword, ads, spend, and landing page
- Decide whether to pivot, adapt, defend or attack with your PPC resources
- Find the best publishers and ad networks to fit your campaigns
- Uncover the best-fit media partners by audience, traffic performance metrics and more
- Reveal competitors best performing video, display, search and product ads so you can emulate what successfully drives traffic
Why Similarweb is the best choice
Similarweb provides actionable marketing intelligence insights you can’t get anywhere else.
What’s happened to my competitors’ traffic this week?
Nonsensical results due to incomplete traffic data and overreliance on scraping
The industry’s most reliable results, powered by our best-in-class data methodology
Which marketing channels are working best for my competitors?
Incomplete categorization of marketing channels
The best view of all digital marketing channels across both mobile and desktop
What keywords are on trend and driving traffic for my competitors?
Delayed data with limited visibility into current keyword trends
Fresh keyword data from as recently as last week, so you’re always up-to-date
We collect direct first-party traffic analytics from over 1 billion mobile and desktop websites. Learn why here.
Our 5+ billion keyword database is powered by real user clicks and unique algorithms, and we add over 300 million new keywords every month!
We capture and index public data from sources like the UN and Google APIs to provide a more complete worldwide view
Anonymous traffic data collected from Similarweb products installed on millions of devices worldwide
“Similarweb’s data is, without a doubt, the most robust and accurate information available about what’s happening online.”
Co Founder & CEO, SparkToro
The perfect tool for digital marketing strategy
Competitor analysis made easy
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One of the best software for digital marketing
Best tool available on the market for website analytics