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This Similarweb white paper examines the app user journey from initial installation, to corresponding usage, and uninstall rates.

App uninstalls report: usage retention after installation
Whether your business is in the app industry, or developing its own app, discover:

  • Why the first 3 – 7 days after an app’s installation are so important
  • How uninstalls can affect your ASO
  • Retention and install rate differences between gaming and non-gaming apps
  • Which app categories have better app install and usage rates
  • Which apps have the highest and lowest uninstall rates