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2026 State of Ecommerce: Own the AI Shopper Journey.Download Reportbanner icon

ChatGPT ads reached a $1B annualized run rate in under 200 days, and most people running them have little to no data on what’s actually happening in the channel.

Similarweb partnered with Graphite to take a deeper look into the data and pull out early lessons for anyone considering or running ChatGPT ads.

Join the team behind the first industry-wide ChatGPT Ads report for a live walkthrough of what’s working, what isn’t, and how to act on it, including a guest speaker from monday.com, one of ChatGPT’s most prominent advertisers, sharing first-hand experience and his take on this unique channel.

Download the full report

Key stats:

  • CTR is up 112% worldwide since ChatGPT ads launched
  • 43% of ad-eligible US users have already seen a ChatGPT ad
  • 98% of ChatGPT ad headlines are net-new copy

About the speakers:

Harel Amir
Harel Amir
GM & Head of Product, Ad Intelligence Similarweb

Harel Amir is the General Manager and Head of Product, Ad Intelligence at Similarweb. With over two decades of worldwide experience in digital advertising tech and business.

Ethan Smith
Ethan Smith
CEO Graphite

Ethan leads Graphite, a research-driven growth agency that works with companies like n8n, Masterclass and Adobe. He is an adjunct professor at IE Business School and teaches SEO and AEO at Reforge. His research has been published in ACM, Axios, Financial Times and The Atlantic. Prior to founding Graphite, Ethan was a growth advisor to Masterclass, Robinhood and Honey. Ethan was a research assistant focused on human-computer interaction and psychology at UC Santa Barbara and University of College London.

Yoav Rubin
Yoav Rubin
Growth Marketing Manager monday.com

monday.com joined the ChatGPT Ads pilot on day one and has since become one of the largest advertisers on the platform. Yoav has been hands-on with the account from the first day the channel went live, managing strategy, creative and ongoing optimization, and has seen firsthand how the platform has evolved and what actually drives performance.

Host by:

Liat Sagiv
Liat Sagiv
Senior product marketing manager, Ads intelligence Similarweb

Liat is a product marketer with 7+ years of experience shaping go-to-market and marketing strategies across B2B technology companies. At Similarweb, she leads product marketing for Ad Intelligence, helping brands, agencies, and publishers better understand paid marketing activity and unlock the value of digital data.

*By registering, you agree that some details will be shared with Graphite