Recording Breakdown :

  1. Understand the Ecosystem – 4:43
  2. Discover Who Your Competitors Are – 5:40
  3. Find Your Audience – 11:32
  4. Uncover Trends & Seasonality – 17:04
  5. Poach Traffic in Organic & Paid Search – 20:36
  6. Discover Partnerships & Outreach Opportunities – 29:06
  7. Discover if Your Brand is Where it Needs to Be – 31:10
  8. Grow Your Market Abroad – 34:03
  9. Optimize for Mobile – 35:30
  10. Reach Customers on Mobile Apps – 38:35
  11. Q&A – 43:00


Leading researchers predict that online sales will grow by 10% over the next 5 years. With consumer demand increasing, competition for e-commerce is at an all time high. The players that have access to the ‘bigger picture’ can deploy better data-driven strategies and outmaneuver their competition.

Join us  as we reveal the marketing strategies behind  e-commerce industry leaders such as:  

gap-logo      walmart-logo    office-depot-logo

Learn how to:

  • Understand user behavior in the mobile and app world
  • Reveal key industry influencers and partners
  • Poach traffic from your competitors
  • Discover consumer trends

About the Presenters

Ariel Rosenstein
Senior Director of Corporate Marketing Similarweb

Ari spent the last decade working in ad-tech before jumping over to Kenshoo where he launched their marketing activities. He also led marketing efforts for Adquant, a Facebook Ad platform, making it a Top 10 Facebook OMD prior to its acquisition by Kenshoo.

Natasha Mosher
Thought Leadership Marketing Manager Similarweb

Prior to working at Similarweb Natasha worked in the Healthcare Industry. When not at work she can be found in her Canadian tuxedo, sipping a whiskey while watching music videos on her projector.