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Athletic Apparel Brands

Check out the latest on athletic apparel performance.

Find out about the performance of athletic apparel brands across the entire digital retail landscape. In our latest report, we analyze performance metrics for both direct-to-consumer (D2C) and third-party (3P) brands that sell on marketplaces like Amazon.

Here’s a sample of some questions our report will help answer:

  • Which athletic apparel company captures more click share than Nike despite Nike having 1.5x its search rate?
  • Which brand gets the most search clicks to its D2C website? (Adidas,Under Armour, or Nike)?
  • Which apparel brand are consumers most likely to cross-shop on Amazon? Hint: It’s either Adidas, Under Armour, Champion, Nike, or Puma).

To get fit with more expert insights on consumer and purchase behaviors from our eCommerce intelligence tools, Shopper and Research Intelligence, download the full athletic apparel report.

Alisha Kapur
Lead Travel & Retail Industry Consultant Similarweb

Alisha Kapur is an Industry Consultant at SimilarWeb focused on travel and select categories in retail and CPG. Her thought leadership has been featured in Ad Week, Ad Age, Yahoo Finance, and The Information, among other news outlets. She works with clients on a global level to build efficient marketing plans, explore partnership opportunities, and optimize all steps of the consumer journey.