Using Signals to Optimize the Sales Process

In sales, very few – if any – prospects will tell you exactly what they intend to do. As a salesperson, signals are your best friend – they’ll help you predict a prospect’s next action. This report will show you the best way to utilize signals throughout the sales process. There are two types of signals that can be used to identify this moment: internal signals and external signals.

Internal signals are actions that are taking place on your online “property”, such as visiting your website’s pricing page or reading your blog.