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Learn how Ozon.ru, Russia’s largest online retailer, uses competitive intelligence from Similarweb to support its traffic acquisition activities and optimize its product offering strategy.

With the help of Similarweb, the company has achieved a 100% increase in mobile referral traffic.

Ozon.ru is Russia's number one online retailer, with 16 million registered users and $230M in revenues (15BN Rubles).. Founded in 1998, the company sells Russian language books, movies, music and software.