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The Evolution of MarTech

The marketing technology explosion of the past few years shows no signs of slowing down. New tools, new targeting, new analytics and new measurement solutions emerge constantly. But what are the critical shifts that every marketer needs to be aware of?

Watch our webinar, The Evolution of MarTech, as a panel of leading industry experts examine the latest martech trends and what you need to do to incorporate them into your digital strategy. You’ll find out:

  • The effect of new martech technologies on industry leaders
  • Who experienced the most growth and how they achieved it
  • How marketers can understand their competition and leverage specific data to stay a step ahead

About the Presenters

Scott Brinker
VP, Platform Ecosystem Hubspot

Scott Brinker is VP Platform Ecosystem at HubSpot, helping to grow and nurture the company's community of technology partners. He writes the chiefmartec.com blog and serves as the program chair of the MarTech Conference. He is the author of the best-selling book Hacking Marketing, published by Wiley. Previously, he was the co-founder and CTO of ion interactive.

Oren Greenberg
Managing Partner Kurve

Oren Greenberg is the founder of Kurve - a growth marketing consultancy based in London, UK. A marketing specialist supporting international brands and upcoming startups navigate the perilous waters of growth with over 17 years of experience. Oren’s highly regarded digital strategy and commercial expertise have been instrumental in the growth of major client brands in Europe. Including: Lenovo, Canon, Investec Bank, Peakon, Wonga and over 40 other startups & scale ups. Oren has been featured in over 100 publications and podcasts including The Telegraph, Social Media Examiner, Econsultancy, and HubSpot.

Ashley Friedlein
CEO and Founder Guild

Ashley is the CEO & Founder of Guild, the messaging app for professional groups, networks and communities. Guild is easy like WhatsApp but purpose-built for professional communities. Ad free, GDPR compliant, custom-branded and with admin and analytics. Ashley also founded Econsultancy in 1999, a community of 600,000+ marketers globally learning about digital marketing and eCommerce through content, events and training.

Tomas Seliokas
Strategic Consultant Similarweb

Tomas Seliokas is an Industry Consultant at Similarweb, specializing in the agency & management consulting sectors. He works with companies all over the globe, helping them use our online competitive intelligence solution to make better-informed business decisions.