Similarweb’s latest whitepaper, How to Create the Perfect Agency Pitch guides agency users through the pitching process using digital insights from Similarweb.
The whitepaper uses popular British department store chain, John Lewis as an example, pointing at digital performance metrics for the site and category to create a perfect pitch.
In this whitepaper you will learn how to:
- Use Similarweb’s Website Analysis to identify your prospect’s category
- Understand your prospect’s market trends using Category Analysis
- Identify key competitors using Search Competitors, Similar Sites and Audience Overlap
- Benchmark your prospect’s performance against its direct competitive set
- Review your prospect’s search, affiliate, display and social strategies, and learn from competitors traffic to form a plan of action.
- Build competitive keyword lists for optimization and bidding.
- Discover affiliates currently working with your prospect’s competitors for outreach
