The Ultimate Guide to Postmortem Campaign Analysis

How do you know if you’ve run a successful campaign?

In this guide, we’ll teach you how to measure the impact of your online campaign, whether it’s news cycle analysis or a recent product promotion, using Similarweb in five easy steps.

Follow these steps to success:

Step 1: Understand the industry trends using Industry Analysis

Step 2: Compare your overall traffic to your competitors using Website Analysis

Step 3: See the marketing mix using Marketing Channels

Step 4: Analyze SEO terms with Keywords Analysis

Step 5: Learn which pages generated the most traffic for your competitors with Segment Analysis


Further Reading: How to Run an Incredibly Effective Post-Mortem Analysis