Invest and Analyze Using the Most Insightful Digital Alternative Data

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Similarweb is the winner for "Best Alternative Data Provider" on hedgeweek

Similarweb named the best alternative data provider

Trusted by hundreds of funds in over 30 countries

Analyze the digital performance of companies using Similarweb data

Clicks

All digital activity

  • Website, app and industry traffic data
  • Transactions and SKU level data
  • Marketing channels and keyword data
  • Audience behavioral data 
Multi Device

Every website and app

  • Comprehensive 360° coverage 
  • Unlimited access to 100m websites and 4.7m apps
  • Tracking 210+ industries across 190+ countries 
Browser

Real-time

  • Processing billions of digital signals daily
  • Surfacing insights on a 48-72 hour lag
  • Daily, weekly and monthly granularity

See our data in action

#SAAS

Using Web Traffic to Measure the Impact of Remote Work on Cloud Adoption

Zoom’s flexible framework allowed it to outperform against competitors even Pre-COVID, where monthly unique visitors were 130% higher than Webex. This flexibility during times of uncertainty allowed Zoom to grow even faster and as at August 2020 monthly unique visitors were 160% higher than Webex.

#COVID

Coronavirus Impact Report: 6 Week Series

Food delivery continues to strengthen during the second wave, and remains far better off than the first wave. Early on, consumers had been wary of the potential risks of food delivery as a point of virus transfer, but safety messaging and new protocols initialized throughout lockdowns is now setting up third-party providers for success despite choppy supply.

#EARNINGS

Netflix is growing

New Netflix international (Ex-Can) subscriptions continued to grow YoY in Q3, but growth is the lowest since Q2 2018. YoY growth in Q3 2020 was 29.4% compared to 41.3% in Q2 2020 and 37.4% in Q3 2019

Discover trends in real time

  • Forecast long term trends of company performance
  • Understand consumer behavior trends
  • Monitor any company’s digital footprint
Similarweb industry heatmap tool
Explore the full digital landscape

Explore the full digital landscape of any company

  • Track key signals of earnings performance 
  • Generate alpha with hundreds of unique data points
  • Find new opportunities with real-time signals

Empower your predictive models with digital data

  • Gain systematic coverage of millions of companies
  • Access data with a daily frequency
  • Pull millions of data points daily across multiple metrics that correlate to a company’s KPIs
empower your predictive models

Access data that covers the entire digital world

Traffic data for thousands of public companies and millions of private companies, worldwide

Internet

AMZN
FB
W
UBER
JE
ME
and many more

Software

ZM
WORK
SHOP
NOW
MFST
INTY
and many more

Retail

WMT
BOO
TGT
CVNA
BBY
NXT
and many more

Travel & Leisure

BKNG
TRIP
Airbnb
UAL
DPZ
EZJ
and many more

Consumer Goods

NKE
OR
PG
EL
PM
BRBY
and many more

Financial Services

PYPL
SQ
Robinhood
JPM
C
Revolut
and many more

Media Communications

DIS
NFLX
HULU
NYT
and many more

Don't take our word for it

“Hedge funds are using these 10 alt-data sources to gain an investing edge as coronavirus upends supply chains and wreaks havoc on global markets.“

Business Insider

“One company is on a mission to provide smarter market intelligence to your business. Similarweb is a solutions brand...that analyzes consumer data to help investors make wiser decisions.”

Yahoo Finance

“A New York Times analysis of internet usage in the United States from Similarweb...reveals that our behaviors shifted, sometimes starkly, as the virus spread and pushed us to our devices for work, play and connecting.”

New York Times

Who are our users?

Hedge Funds

Get essential digital performance data for any public company with an online presence

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Quant Funds

Receive essential performance data across the digital economy

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Private Equity

Conduct superior due diligence and monitor the digital performance of portfolio companies

Learn more

Venture Capital

Enrich your sourcing, enhance your due diligence and grow your portfolio companies

Learn more

Investment Banking

See a holistic view of the digital world and become your customer's best advisor

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Equity Research

Enrich your research with unique digital insights and gain full visibility into the digital landscape

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FAQ

Industry Trends allows you to explore online traffic data from over 200 industries. With the Traffic Share feature, you can select up to ten domains within an industry of choice and view the percent (or number) of online traffic sent to those domains. Each industry report is based on an index of the top 100 websites within the chosen industry. For further information see here.

This depends on the company being analyzed, the types of products/services it offers, its channel approach, and the structure of its digital presence.

Similarweb data includes the percentage of visitors to a website or landing page that complete the desired action. In most cases, this will be a sign-up or a purchase, but it could also be any other activity you define as conversion. For further information on Conversion Analysis see here.

Segment Analysis lets you gain visibility into the performance of a particular line of business, category, topic, or brand on any website in a way that is easy to understand and benchmark. For further information see here.

Yes, Excel downloads are available on the platform.